On August 18,the 2025 Marketing Symposium and Urban Renewal Business Promotion Meeting of CSCEC Western Survey & Design Institute and CSCEC Underground Space Co., Ltd. was held in Chengdu. Han Jie, Deputy Secretary of the Party Committee and General Manager of the Institute, attended the meeting and delivered a speech; Yan Guanghui, Member of the Party Committee and Deputy General Manager, presented a thematic report; Zeng Honghua, Member of the Party Committee and Secretary of the Discipline Inspection Commission; Zheng Lining, Member of the Party Committee and Chief Engineer; Tang Haifeng, Member of the Party Committee and Deputy General Manager; Cui Tongjian, Member of the Party Committee and Deputy General Manager; and Shen Ze, Deputy General Manager, attended the meeting.

Han Jie conveyed the message from Zhu Wenhui, Secretary of the Party Committee and Chairman of the Institute, regarding the conference and opinions on marketing work: First, we must resolve to conduct business around urban renewal; Second, we should identify our own advantages and specific entry points within the "Two Excellences and Two Priorities"; Third, we must firmly rely on technology for self-reliance, and transforming production methods is the inevitable path for business operations in the new era.
Han Jie affirmed the effectiveness of the meeting, stating that the shared content was excellent and informative, and the report was grounded in the present, focused on the long term, and factual, providing ideas for the next stage of marketing work and urban renewal business development. He deployed key tasks for the next stage in three aspects: "customer orientation," "organizational development," and "service enhancement":
First, strengthen customer orientation. Adhere to the "customer-centric" marketing philosophy; all units and departments should invest their main energy and important resources in market development and customer service. Establish and improve customer maintenance and visit mechanisms, and fully support customer management work; focus on cultivating market-oriented project manager teams, promote training through actual combat, scientifically formulate "battle maps," and advance systematic training. Second, enhance product and service levels. Strengthen the leading role of design and improve original design capabilities. In conjunction with a series of higher-level deployments such as urban renewal business and the "Good Housing" construction system, promote product industrialization and elevate the value chain. Deepen market penetration in districts and counties, with "localized symbiosis" as the core, and achieve sustainable development through organizational sinking, product adaptation, and resource integration. Third, optimize organizational development. The headquarters should strengthen its leading and supporting role in design, general contracting, and operations. The Market and Customer Development Department should use the bidding center as a抓手 (grip) to establish a general contracting project bidding mechanism with pre-approval by experts from market, commercial, and engineering management, establish a customer service center, and improve the customer service system; the Product and Technology Department should strictly control product quality; the Project Performance Management Department should strengthen penetrating supervision and promote the market through on-site performance. Each unit should build its own core competitive advantages, and the main responsible persons of units should earnestly assume business responsibilities, avoid layer-by-layer decomposition of indicators, and eliminate empty talk and emphasis on internal over external; they should integrate resources and strengthen internal coordination through pre-mechanisms..
Yan Guanghui presented a thematic report titled "Activating New Market Momentum, Painting a New Urban Vision," analyzing internal and external situations and policies from the national, industry, and key sector levels, and clarifying that marketing work in the second half of 2025 should focus on high-quality implementation in areas such as group inspection rectification, customer management, regional deepening, overseas expansion, and key projects.
Cui Tongjian put forward three requirements for the next step of marketing work: First, promote the market through on-site performance and forge the strongest marketing with premium projects; Second, compliance is the foundation, and reverence for rules ensures lasting success; Third, integrate the iron triangle of performance, legal affairs, and marketing to achieve win-win results.

At the meeting, four major products (third batch) were released: soft foundation vacuum preloading treatment technology, smart AI+ survey, automated engineering monitoring and early warning, and integrated overseas geotechnical engineering. The Market and Customer Development Department conducted marketing system training and shared urban renewal policies. Participants exchanged views on topics such as urban renewal, urban operations, major project bidding, overseas business, high-standard farmland, and medium-deep geothermal energy.
The meeting was held in a combination of on-site and video conferences, with a total of 261 participants, including leading cadres at all levels and marketing backbone personnel from CSCEC Western Survey & Design Institute and CSCEC Underground Space Co., Ltd.
Technical Trends | Why Over 600 Masters and Experts Are Gathering: An Inside Look at Zhaodi's Green Construction Core
下一篇Industry Leadership | He Uses Recyclable "Steel-Reinforced" Structures to Safeguard the Underground Safety of Green Infrastructure

2026-09-28 1137 0

2026-09-24 10491 0

2026-09-23 10629 0

2026-09-22 10708 0

Lize City Air Terminal Underground Main Structure Nearing Completion: Maximum Transfer Walk Under 4 Minutes After Operation

Anti-seepage Curtain for Main Lock Pit of CSCEC Port Shenqiu Double-Line Lock Project Completed on Schedule

All Pile Foundations Completed on Quanzhou Baiqi Channel

Hainan Upgrades Housing and Municipal Infrastructure

First Foundation Concrete Pour Successfully Completed for Zambia Kafue West–Muzuma 330kV Transmission Line EPC Project
Hot News
评论 (0)