XCMG Plans to Scale the Everest of the Global Construction Machinery Industry

2013-10-18 542 0人评论
              If industry development is compared to climbing Mount Everest, then "overcoming the challenges facing China's construction machinery industry" is like "the final few hundred meters to the summit of Everest." This is the view put forward by Wang Min, Chairman of XCMG, at the Global Construction Machinery Industry Conference and Top 50 Summit. Wang Min revealed that XCMG has already mustered its full energy and plans to integrate global resources to scale the Everest of the global construction machinery industry.

  At present, China's construction machinery industry has solved 90% of the problems, but the most critical task is to overcome the final 10%. This is just like the final few hundred meters of climbing Mount Everest, which requires gathering greater strength and using more financial resources, more wisdom and more talent to solve the problems of the final few hundred meters and the final 10%. Wang Min believes that the performance of XCMG's main machine products is already no lower than the level of developed countries, but core components still need breakthroughs. If this problem is not solved, the company will always be constrained by others. This is like being trapped in the final few hundred meters before the summit of Everest, unable to continue climbing and only able to gaze at the towering peak from afar.

  To overcome this problem, XCMG has carefully deployed a global strategy and integrated global resources. At present, XCMG has more than 280 overseas dealers worldwide providing comprehensive marketing services to users, and its products have been exported to 158 countries and regions around the world. According to relevant statistics, XCMG currently ranks first in China in market share for 9 categories of main machines and 3 categories of key basic components; its export volume and total export value for 5 categories of main machines have consistently ranked first in the domestic industry; and its sales of truck cranes and large-tonnage road rollers rank first in the world. At the beginning of 2013, XCMG's overseas sales reported a stream of good news. In February and March, XCMG continuously set new historical records for monthly exports, with export sales exceeding RMB 1 billion in each month. The official operation of the European Research Center and XCMG's European Procurement Center will also certainly drive a qualitative leap in its R&D of key technologies and management of the core component supply chain.

  It is understood that in order to scale the Everest of the global construction machinery industry, XCMG has also specially formulated a distinctive "three engines" strategy, namely, through the "innovation engine, brand engine and informatization engine," to deeply drive internationalization, promote transformation and upgrading, seek new growth momentum, and help the company advance further.

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