The convening of BICES 2013 comes at a critical moment of industry adjustment and upgrading. From the industry downturn and adjustment that began in 2011, to the whole industry banding together for mutual support in 2012, and continuing into 2013 with everyone's expectation of stabilizing and halting the decline, this deep adjustment has undoubtedly provided the entire construction machinery industry with an important opportunity to hone its internal strengths, upgrade its industries, and consolidate the sector. Against this backdrop, BICES has transformed from a platform for displaying new products into a diversified, all-round value display platform for industry enhancement. This platform will showcase the direction and trends of future development across the entire industry and its full industrial chain, and enable everyone to seize this opportunity to achieve brand-new innovation in terms of value.
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