Crafting ultimate service experiences with "ingenuity" and building new digital and intelligent services with "wisdom." In the summer of 2021, with the same original aspiration and pursuit as a decade ago, and upholding the core philosophy of customer-centricity and delivering ultimate service, Zoomlion once again sounded the service assembly call and embarked on a new year's service journey!

▲Live scene of the launch ceremony of Zoomlion's 2021 Service Journey

On June 22, the launch ceremony of Zoomlion's 2021 Service Journey, themed "Ingenious Service · Walking Together with Wisdom," was grandly held at the Lugu Industrial Park in Changsha. Nearly 200 people attended the event at the main venue in Changsha, including Guo Xuehong, Vice President of Zoomlion and General Manager of the Marketing Headquarters; Tang Shaofang, Vice President of Zoomlion and General Manager of the Construction Hoisting Machinery Branch; Huang Jianbing, Assistant President of Zoomlion and General Manager of the Concrete Pumping Machinery Branch; Ren Huili, General Manager of Hunan Zoomlion Intelligent Aerial Work Machinery Co., Ltd.; and other leaders, as well as service engineer representatives from six product lines: engineering hoisting machinery, concrete machinery, construction hoisting machinery, foundation construction machinery, earthmoving machinery, and aerial work machinery. At the same time, sub-venues of the launch ceremony were held simultaneously in Shanghai, Chengdu, Xiong'an, and Weinan, with five cities linked together to jointly launch Zoomlion's 2021 Service Journey.

▲Scene of the launch ceremony of Zoomlion's 2021 Service Journey

It is reported that this Service Journey campaign lasts about 120 days. Zoomlion's six product lines and dozens of service teams will conduct customer visits and maintenance through sales-service collaboration, listen to real feedback from frontline customers, accumulate data for improving market products and services, and provide comprehensive free equipment inspection services for more than 3,000 customers nationwide to ensure good operating conditions of customer equipment; they will also provide detailed and comprehensive systematic training on safe operation and maintenance knowledge, so that customers can correctly master equipment operation, care, and maintenance skills during operations and improve equipment efficiency.

At the launch ceremony, Guo Xuehong said that the Service Journey is Zoomlion's largest annual service event, with five locations and six product lines linked in unison, precisely to create a strong atmosphere for all Zoomlion service personnel to spare no effort in improving customer experience and to strengthen the determination of Zoomlion people to steadily advance the implementation of the Service Journey in a solid and detailed manner. Zoomlion is customer-centric and takes "building ultimate service" as its core philosophy. Guided by the strategic vision of "striving to become an industry-leading service brand," it focuses on user value, accelerates the construction and iterative upgrading of its service system, promotes the transformation and upgrading of service-oriented manufacturing in the industry, and sets the industry's most principled and warm service benchmark with ingenuity and wisdom!

▲Address by Guo Xuehong, Vice President of Zoomlion and General Manager of the Marketing Headquarters

Against the backdrop of the equipment manufacturing industry moving toward intelligent, service-oriented, and green development, Zoomlion has laid out its plans in advance and actively embraced change, continuously advancing smart services around market demand, creating value together with customers, and achieving remarkable results.

According to reports, at the user level, Zoomlion takes customer needs as its value driver and uses new technologies such as the Internet of Things, big data, and cloud computing to explore and establish new digital and intelligent services covering all service scenarios and the entire lifecycle of user equipment, making the customer experience smarter and more convenient.

At the same time, in its internal service system, Zoomlion, by optimizing service processes, efficiently allocating resources, and improving organizational management, is building digital service infrastructure covering all domains and all touchpoints while continuously improving the customer feedback mechanism, forming real-time linkage and closed-loop autonomy across the entire chain of R&D, manufacturing, sales, and service, making the customer experience smoother and more efficient.

▲Li Zhou, Director of the Service Management Office of Zoomlion's Marketing Headquarters, explains service requirements

Meticulous care in pursuit of excellence; only service wins people's hearts. Zoomlion's Service Journey campaign has been held for eleven years since 2011. Over the years, Zoomlion has always practiced the service brand philosophy of "Sincere Service · Heartfelt Care" through concrete actions and has always adhered to customer-centricity. "Respond to every call, answer every question, solve problems for users, and safeguard equipment" has become the pursuit of every Zoomlion service engineer. They build their original aspiration with ingenuity, uphold the service mission, and interpret Zoomlion's ultimate service philosophy through their actions.

▲Zoomlion service representatives take the oath

Where the equipment is, Zoomlion's care follows; though care spans mountains and seas, mountains and seas are all traversable. After Guo Xuehong presented flags to the leaders of the service teams and announced the departure, Zoomlion's service teams officially set off, and the service flags in their hands will soon fly in every corner of the motherland's vast landscapes. Zoomlion people will carry the spirit of sincere service and, with tireless steps, deliver new digital and intelligent services to every customer.

▲Flag presentation and departure ceremony of Zoomlion's Service Journey

▲Flag presentation and departure ceremonies at the sub-venues of Zoomlion's Service Journey

It is understood that during the Service Journey campaign, Zoomlion will also simultaneously launch the "Zoomlion Service Star Selection" activity, the "Top Ten Equipment Managers Selection" activity, and the "Service Topic Video Account Competition" themed interactive activity, respectively selecting 20 Zoomlion Service Stars, 10 outstanding equipment managers, and 15 active participants. The activity sections will be launched successively starting in July.

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