“Change leads to progress, progress leads to survival, survival leads to strength”——Over 100 years ago, this famous quote by Tang Caichang, a reformist leader in the late Qing Dynasty, is most appropriate as the way for enterprises to survive and develop under the current economic “new normal.”
　　With the conclusion of the Two Sessions and the release of the government's 2015 work report, the future direction of the economy has basically been set. Affected by the slowdown in infrastructure investment, the cooling of the real estate industry, and the downward trend of economic growth, the explosive growth of the domestic construction machinery industry in the past no longer exists, and the development of the domestic construction machinery industry will also enter the “new normal.”
　　Although rotary drilling rigs are a rising star in the construction machinery industry, under the current economic situation, they also face an upward bottleneck. At present, the domestic rotary drilling rig industry mostly adopts the property transfer (purchase) business model, which has relatively high requirements and thresholds for users' financial strength, technology, management, and other aspects; in addition, the current infrastructure industry is facing increased financing difficulties, more difficult capital recovery, and infrastructure investment is shifting from extensive and intensive to precise and targeted, which increases operating costs and difficulties, further hindering the forward development of the rotary drilling rig industry. In contrast, abroad, construction machinery is mainly operated through leasing. The proportion of construction machinery leasing revenue in the construction machinery market demand is over 50% in Japan in Asia, and over 80% in developed countries in Europe and America, while in China it is less than 10%. The annual average revenue of the world construction machinery leasing market is about 40 billion US dollars, while the annual revenue of several large leasing companies in China is only about 200 million RMB. In comparison, China's construction machinery leasing industry still has great room for development. Leasing can not only overcome the high threshold requirements of the rotary drilling rig industry but also diversify risks, which is undoubtedly a new direction for the development of rotary drilling rigs at present.
　　At present, most domestic construction machinery leasing is individually operated, and due to insufficient industry standardization, there are many deficiencies in contracts, services, safe operation, etc. Therefore, the domestic construction machinery leasing industry has not yet made major breakthroughs. As a rising star in construction machinery manufacturing, Hengtian 95 Heavy Industry has always sought survival through quality and development through innovation. It has not only won the favor of the large state-owned enterprise China Hengtian Group and become a backbone force in construction machinery manufacturing, but has also been recognized and praised by customers, with products sold both domestically and overseas. Because of this, Hengtian 95 Heavy Industry's deep sense of mission and responsibility urges it to never stop and move forward on the path of innovation. In order to contribute to the development of rotary drilling rigs, create more development opportunities for employees, and provide customers with more choices, Hengtian 95 Heavy Industry is planning to establish a professional team and build a professional platform to specifically research and carry out rotary drilling leasing business. It will combine its own advantages, integrate resources, and focus on providing customers with systematic support and guarantees in after-sales service, construction methods, parts supply, industry information, operating models, etc., opening a new path for rotary drilling rig leasing and starting a new chapter in rotary drilling leasing.